Cuvinte care schimba minti

Scris de Alina Jijau on 05 Jul in Afaceri, Shelle Rose Charvet

cuvinte-care-schimba.jpgSe spune ca vorba si piatra aruncata nu se pot intoarce niciodata. Cel de-al doilea termen al analogiei este folosit mai mult pentru a-l sprijini pe cel dintai, pentru a sublinia importanta cuvintelor pe care le folosim pentru “a ne comunica”. Cuvintele pe care le foloseste fiecare sunt cu atat mai importante cu cat “cel care isi tine buzele lipite vorbeste si cu varful degetelor”(Freud). Pentru cei interesati sa cunoasca oamenii in complexitatea lor, indiciile sunt peste tot. Depinde de fiecare daca le interpreteaza in sens pozitiv sau negativ, sau exclusiv in interes propriu. Cert este ca, prin exercitiul atentiei, putem influenta comportamentul oamenilor cu care interactionam.

In ajutorul acestui demers de cunoastere vine si cartea autoarei Shelle Rose Charvet, Cuvinte care schimba minti. Materialul prezinta pe larg profilul lingvistic si comportamental (profilul LAB), o modalitate de a observa oamenii si interactiunile care sa permita un raspuns la felul in care ei sunt motivati si la modul in care proceseaza informatia pentru a lua decizii. Mai exact, profilul LAB este un set de aproximativ 12 intrebari pe care le poti introduce intr-o conversatie obisnuita sau ca test oficial de testare a unui grup.

Una dintre ideile de baza este aceea ca oamenii raspund imediat atunci cand Citeste tot articolul »

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